realme Retains No. 1 TWS Spot in INR 3K–5K Segment
realme, the most popular smartphone brand among Indian youth, continues to strengthen its presence in India’s hearables market, with strong performance in the TWS category in Q2 2026. According to the latest Counterpoint Research India Hearables (TWS) Model Tracker, realme captured the No. 1 position in the INR 3–5K price segment with 17% Y-O-Y growth in Q2 2026, reinforcing its strength in a key mass-premium consumer segment.
Further strengthening this leadership, the realme Buds Air 7 emerged as the best-selling TWS model in the offline channel within the INR 3–5K segment, highlighting strong consumer acceptance and the brand’s retail presence.
The realme Buds T200x also emerged as a best-selling ANC TWS model in the below-INR 2K segment in Q2 2026, demonstrating realme’s ability to deliver advanced audio experiences across accessible price points.
Speaking about the performance, Francis Wong – Head of Product Marketing, realme, said, “At...
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