Qualcomm launches Snapdragon Reality Elite and a white-label toolkit for AI glasses, betting the next platform is not a phone
TL;DR
Qualcomm unveiled Snapdragon Reality Elite for MR headsets and START, a turnkey smart glasses toolkit. CEO says 40+ AI wearable designs are underway.
Qualcomm announced two products on Tuesday aimed at positioning the company as the silicon supplier for whatever computing device eventually displaces the smartphone. The first is Snapdragon Reality Elite, a mixed reality chip platform with substantially improved AI processing for headsets and tethered glasses. The second is START, a white-label toolkit that gives eyewear manufacturers a near-complete smart glasses design they can brand, customise, and ship without building the technology stack themselves.
The announcements came alongside comments from CEO Cristiano Amon, who told CNBC that Qualcomm is working on more than 40 different AI wearable devices spanning jewelry, camera-equipped earbuds, pins, and watches. “I think there’s going to be a lot of experimentation with different form factors,” Amon said. He described the unifying...
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