Pokémon card resellers have turned collecting into an online blood sport

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Earlier this month, Pokémon card content creator Natalie Roush posted a video to her YouTube and Instagram pages that enraged the larger collection community. In the now-deleted video, Roush shows off two premium boxes of cards that had not yet been officially released, and implores viewers not to be mad. But they were; other creators claimed that cards Roush had purchased were stolen from the manufacturer and mocked her for trying to sell them at exorbitant prices. The Roush situation was a high-profile example of the way Pokémon card collecting culture has been upended by the influencer economy and people trying to profit off the hobby. Though Roush has been relatively quiet in the days since the blowup, Pokémon collectors have been up in arms over a different — but very much related — problem.

When the Pokémon Trading Card Game’s long-awaited 30th Celebration setfinally released last...

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