Philips Home Appliances Launches ‘Sone Pe Double Suhaga’ Campaign

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Building on the success of its ‘Sone Pe Suhaga’ campaign last festive season, Philips Home Appliances is returning with an even bigger festive proposition, ‘Sone Pe Double Suhaga’. Taking its festive promise a step further, the campaign gives consumers assured gifts on eligible Philips Home Appliance purchases with an exciting chance to win gold worth ₹9,999 every hour and a diamond worth ₹50,000 every day, adding an extra layer of excitement to festive shopping.

Last year, ‘Sone Pe Suhaga’ moved beyond conventional festive offers to create an engaging consumer experience across 70 cities. Building on the response to the campaign, Philips Home Appliances is taking the proposition a step further this year by bringing together assured gifts and the opportunity to win precious rewards, making festive purchases even more rewarding for consumers.

As consumers make more considered purchase decisions, ‘Sone Pe Double Suhaga’ seeks to bring an element of...

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