Oura Ring users may get in-app access to real doctors soon – what we know

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ZDNET’s key takeaways

  • Oura is set to acquire Counsel Health for $625 million.
  • Oura is evolving from a smart ring seller to a “doctor in your pocket.”
  • Oura users will gain access to board-certified physicians.

Oura has entered into an agreement to acquire AI primary care company Counsel Health for $625 million. The acquisition of Counsel Health, which was already a partner in the Oura app, will give users access to Counsel’s in-house physicians and 24/7 medical AI.

Also: I wore the Oura Ring 5 for a month

The Oura Ring has evolved from its beginnings as a sleep tracker to what its CEO, Tom Hale, calls “a doctor in your pocket.” The company has its sights set on making the device a continuous medical companion, and Counsel’s acquisition is one way it’s furthering that mission.

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