OpenAI Launches ChatGPT Ads in India for Free and Go Tiers

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OpenAI today announced the launch of ChatGPT Ads in India, expanding its advertising program to one of ChatGPT’s largest and most active markets. ChatGPT Ads will roll out to logged-in adults using the Free and Go tiers. Plus, Pro, Business, Enterprise, and Education subscriptions will remain ad-free.

WPP and Omnicom will be OpenAI’s first agency partners for ChatGPT Ads in India. They bring strong relationships with brands across industries and deep expertise in strategy, creative, measurement, brand safety and campaign execution. These agencies’ early involvement will support a strong local ecosystem and enable advertisers to make the most of ChatGPT’s conversational environment from day one, with more than 50 brands intending to go live with their advertisements on ChatGPT in the country this week.

The model is non-exclusive, and OpenAI will continue to identify and work with other agencies.

Today’s launch will be followed with self-serve access to ChatGPT Ads...

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