OpenAI-backed Thrive Holdings raises $2B to bring AI to the enterprise

Thrive Holdings has raised $2 billion in new funding at a $12 billion valuation from investors like SoftBank, D1 Capital Partners, and Altimeter Capital.

Thrive Holdings is akin to a private equity firm for AI, buying traditional businesses like accounting firms and implementing AI into their workflows. So far, Thrive has focused on accounting and information technology, but part of Wednesday’s raise will go towards expanding a new vertical in physical assets. Key to that strategy is Thrive’s close relationship with OpenAI.

The New York Times was first to report the news.

The firm is a spinout of Thrive Capital, one of OpenAI’s major investors. In December 2025, OpenAI took an ownership stake in Thrive Holdings. Part of the deal involved OpenAI sending employees to work with Thrive’s companies to accelerate AI adoption.

That hands-on model of AI implementation has become a business in its own right, and may...

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