OnePlus Collaborates With Himesh Reshammiya for the Launch of the OnePlus N6
Global technology brand OnePlus today announced its collaboration with music icon Himesh Reshammiya for the launch of the all-new OnePlus N6. The campaign, built around the playful concept of a “missing N,” brings together humour, nostalgia, and internet culture through a fresh take on one of India’s most recognisable music icons.
The campaign assets are available to view: Teaser Film and Main Campaign Film.
Conceived as a podcast-style interaction between Himesh and a Gen Z host, it brings together two distinct generations through a simple but playful premise. Unable to use the letter ‘N’ in conversation, Himesh finds himself navigating a series of humorous exchanges, lyric callbacks, and awkward moments, before the narrative culminates in the reveal of the OnePlus N6.
The choice of Himesh Reshammiya was rooted in his unique cross-generational pull. While his music continues to resonate with long-time fans, his presence across memes, reels, and social...
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