One Week Into Shipaton, We Had Shipped Nothing
One week into Shipaton, and technically, we shipped nothing.
No App Store launch. No polished MVP. No dramatic “built this in 48 hours” post. But we did spend the week doing something we think matters just as much at this stage: figuring out what is actually worth building.
We’re working on Vibetail, an AI-powered experience around drinks, taste, and real-world social moments.
The original idea sounded simple. Then we started talking to people.
And, as usual, a simple idea became five possible products.
The More We Researched, the More Questions We Had
This week, we talked to potential users and people on the business side. We looked at how people currently discover drinks, what makes an AI interaction feel genuinely fun instead of gimmicky, and where a product like Vibetail might fit into a real-world experience.
We expected market research to narrow the idea immediately. It didn’t.
Instead, we found...
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