Nintendo investors want a Switch 2 price hike as console sells at a loss
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In brief: Are you concerned that the Nintendo Switch 2 simply isn't expensive enough? Probably not, but it's something that's worrying the company's investors. At a time when component prices are skyrocketing, a report claims the gaming giant is under pressure to increase the price of its handheld, which is being sold at a loss.
Bloomberg notes that apart from a brief uplift in March when Pokémon Pokopia launched, Nintendo's stock price has been on a downward trajectory this year. It started 2026 at $68.15 but is currently at $47.38, a fall of more than 30%.
The stock decline is a worrying sight for Nintendo shareholders, who are calling for the company to raise the Switch 2 price. The device launched in June 2025 with an MSRP of $449.99. There's also a region-locked...
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