Meta launches a standalone Seller app for Facebook Marketplace with AI-powered listings

TL;DR

Meta launched Seller, a dedicated iOS app for Marketplace power sellers with AI listing creation, unified inbox, and performance insights

Meta has launched Seller, a standalone app built for people who sell regularly on Facebook Marketplace, giving them dedicated tools for managing listings, communicating with buyers, and tracking sales performance in a single place. The free app is available now on the App Store for US users aged 18 and older, and syncs automatically with existing Marketplace listings, messages, and selling history. The launch coincides with Marketplace’s tenth anniversary, a platform that now sees 430 million items listed globally each month.

The centrepiece is AI-powered listing creation. Sellers upload photos and Meta AI fills in the title, description, suggested price, and category, reducing what was once a multi-step process to a quick review and publish. A bulk listing feature lets sellers post multiple items at once, and a unified...

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