Mark Zuckerberg is planning a big push into personal AI agents

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Meta is all-in on AI, and sometime soon, the company is going to make a big push into personal AI agents that can do things on your behalf.

On Wednesday’s Q2 2026 earnings call, CEO Mark Zuckerberg previewed a high-level vision of how the company is thinking about personal agents and what it will do to make them viable for users — and how it will convince less technical people to give them a shot:

Soon we will have agents that can work 24/7 on your behalf to help you achieve your goals and improve your life, your health, your relationships, your finances, whatever you want. The first domain that agents have really taken off in is coding. But engineers are more technical and willing to spend time making those agents work, so to build great personal agents, this needs to be a great consumer product that just works out...

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