LinkedIn Adds More Profile Verifications to Combat AI-Powered Job Scams

This news is not for people who like to lie on their resume. LinkedIn is adding new ways to verify where you work and went to school, the company announced on Wednesday. The new verifications for members and companies come amid a torrent of AI-powered scams wreaking havoc on social media platforms and the job market. Generative AI makes it easier to create fake media or impersonate specific people, like recruiters or executives.

“With advancements in AI, pretending to be someone that you’re not is getting increasingly cheaper and easier,” Oscar Rodriguez, vice president of LinkedIn’s trust products, told me in an interview. “And with that, authenticity is becoming increasingly important, perhaps more important than it has ever been.” As of September, more than 115 million of LinkedIn’s billion members have added verifications to their profiles.

Individual LinkedIn members can verify their current workplace or university by getting two...

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