Lifestyle vs. transactional business models, and the very different cultures they grow
Are You Building a Company, or Grooming One to Sell?
Two founders run companies in the same office park. Same headcount, same coffee machine, same Monday-standup energy. From the street you couldn't tell them apart.
One is building a home. The other is fixing up a house to put on the market.
Almost everything else about how those two companies feel from the inside comes down to that difference. The org chart, the hiring bar, the way people talk about next year in the hallway. All of it bends around the answer to one question that most founders never actually say out loud: which game am I playing? A lot of them genuinely don't know.
Put it more bluntly. Are you building because you lovethe value you deliver to your customers? Or are you building toward an escape that fills your retirement account? It's rarely all one or all...
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