Kotak Life’s AI-driven digital shift: Building a cloud-native, headless insurance experience
Kotak Life is partnering with DEPT to move its customer-facing digital assets to a cloud-native, headless architecture, while using agentic development to accelerate content migration and code development.
Life insurance is entering a phase where the digital customer experience is becoming increasingly personalised, and insurers are looking beyond incremental improvements to rethink the technology foundations that support customer engagement.
Kotak Mahindra Life Insurance Company Limited (Kotak Life) is taking that approach with a strategic partnership with global growth invention company DEPT. The partnership is aimed at building a next-generation, AI-powered digital platform ecosystem designed to strengthen agility, intelligence and scale across Kotak Life’s digital engagement platforms. At the centre of the initiative is a transition of Kotak Life’s customer-facing digital assets to a cloud-native, headless architecture powered by Adobe Experience Manager (AEM) Cloud Services.
From digital channels to a digital backbone
For insurers, the technology architecture supporting customer-facing platforms increasingly...
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