'It feels like a slap in the face' — never fact-check your doctor with ChatGPT as study shows doing so…
- Study finds professionals feel disrespected when clients compare their expertise with AI-generated answers
- Advisors become less motivated after losing clients to AI-powered recommendations online
- Clients using AI fact checks may appear less trustworthy to professionals afterward
A new study from Monash Business School has claimed professional advisors feel offended when clients use AI to get a second opinion on their recommendations.
The research, published in Computers in Human Behaviour, found professionals become less motivated to work with clients who consult AI tools.
This effect persists even when the client only uses AI for background information, or as a complementary resource rather than a replacement.
Human experts feel insulted by AI fact-checking
“Advisors view AI as substantially inferior to themselves; thus, being placed in the same category as an AI system feels insulting and signals disrespect, undermining advisors' willingness to engage,” Associate Professor Gerri Spassova, the lead author, said.
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