Instagram cracks down on AI accounts pretending to be human
Thomas Ricker is a deputy editor and Verge co-founder with a passion for human-centric cities, e-bikes, and life as a digital nomad. He’s been a tech journalist for 20 years.
Instagram is finally taking steps to address the rise of fake AI-influencer accounts that have gotten harder to spot. It’s also renaming the “AI creator” label to “AI-generated profile” to make it clear when a profile features an AI-generated person that’s not a real human being.
“We’ve heard that people don’t like seeing a profile that seems human, only to find out later that the person featured is AI-generated,” said Instagram in a blog post. “They want to know when a profile features an AI-generated person.”
To that end, Instagram will be hunting down accounts that don’t self-label their AI-generated profiles, and penalize them by limiting reach. That means their posts won’t be recommended to non-followers in Reels...
Copyright of this story solely belongs to theverge.com. To see the full text click HERE
