Inside India’s GCC rise with Zinnia’s Josh Everett
Not long ago, India’s GCCs were largely judged by the size of their workforce. Every new campus announcement came with promises of thousands of jobs, reinforcing India’s position as the world’s preferred destination for technology and business operations. Today, those metrics are steadily giving way to a different conversation.
AI is forcing enterprises to rethink the role of their India centres. Instead of serving as execution hubs focused on engineering and operational support, GCCs are increasingly being expected to lead product development, shape technology roadmaps, drive customer innovation and create measurable business outcomes.
It represents perhaps the biggest shift in the GCC model since multinational corporations first began establishing technology centres in India decades ago.
For insurance technology company Zinnia, that transition has been gradual but deliberate. The company’s India operations have evolved from supporting back-office insurance processes to becoming an integrated technology and product organisation.
According to Josh Everett,...
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