India’s $98 billion GCC story: How AI and new operating models are changing the game

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By Ashwini Kumar Kamble, Chief Growth and Strategy Officer, Neebal Technologies

India’s Global Capability Centre (GCC) industry has outgrown its own forecasts. In FY24, the country’s 1,700-plus GCCs generated $64.6 billion in revenue and employed over 1.9 million people. By FY26, according to Nasscom and Zinnov, India hosted 2,117 GCCs employing around 2.36 million professionals and generating an estimated $98.4 billion. That is roughly $34 billion added in just two years, bringing the industry close to the $99–105 billion that had been projected for 2030.

Two developments explain much of this acceleration: the rise of AI, and a new generation of partners helping global firms build in India. Two very different companies show how these forces are playing out.

The first is Bengaluru-based ANSR, a GCC enabler that helps global enterprises design, build, operate and scale their capability centres. It handles everything from legal entity set-up and infrastructure to talent...

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