In the AI era, is Shopify the new WordPress?
It’s a tempting comparison. WordPress gave a generation of creators a way to publish without needing to understand code. Shopify has done something similar for commerce, turning what was once complex, expensive and developer-led into something far more accessible.
But while the parallels are real, the story is a little more layered than a straight one-to-one.
WordPress didn’t just win because it was good. It won because it made the internet feel usable. You could set up a site quickly, choose from thousands of themes, and rely on a vast community to solve problems as they came up.
It lowered the barrier to entry so effectively that it became the default. If you wanted to exist online, WordPress was where you started.
Shopify has taken that same principle and applied it to selling. It has removed the friction from getting started. Payments, hosting, storefront design and checkout are...
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