In E-Commerce, Slow Decisions Mean Lost Revenue
AI has made the customer experience far more personalized. It helps recommend products based on customer preferences and surfaces the most popular items on the first pages. But AI’s potential goes much further when it is backed by the right infrastructure and computing power.
In this article, I’ll explain how AI can help streamline operations and help you generate more revenue than you might think.
Companies Still Struggle to Turn Data into Fast Operational Decisions
Today’s e-commerce companies deal with an enormous volume of data that needs to be managed. This includes inventory levels, replenishment of high-demand products, supply delays, redistribution between warehouses, and shifts in customer demand. All of this is data. And the way companies process that data and manage their operations directly affects revenue. McKinsey & Company notesthat companies with more mature operating models generally have higher profitability. Today, being mature means knowing how to implement...
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