‘Humans will be a rounding error on the internet’ says Cloudflare exec
Machine-generated traffic to surge 1000x in five years, while we meatbags keep clicking away slowly
Cloudflare chief financial officer Thomas Seifert has run the numbers on internet traffic trends and predicted that human-generated packets will soon account for a trivial amount of overall traffic.
The internet-grooming company has previously predicted that machine-generated traffic would exceed human-generated throughput in 2027 – but got that wrong because its measurements found machines took over in May 2026.
During the company’s Q2 earnings call on Thursday, Seifert stuck his neck out again with a new prediction.
“To give you a sense of how this trend is playing out, and with the big caveat that I have called it wrong at every point along the way, if the current trends continue, we think in five years, non-human traffic will be as much as 1,000 times as much as human traffic,” he said.
“In other...
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