How Status Labs Helps Brands Get Cited in ChatGPT: The Data Behind AI Search Visibility

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Ranking first in Google no longer guarantees a mention when a customer asks ChatGPT the same question. A study of more than half a million pages that ChatGPT pulled in found that 85 percent of them never made it into a single answer.

That gap, between being found and being cited, is where most brands quietly disappear from AI search. It is also where the reputation firm Status Labs has concentrated much of its generative engine optimization work since ChatGPT search went mainstream. The patterns that decide who gets quoted are now measurable, and they reward a specific kind of page that very few companies are actually building.

MachineLearning & Artificial Intelligence

What does it mean to get cited in ChatGPT?

A ChatGPT citation is a named source inside an AI-generated answer, usually one of only one to three links the model surfaces for a given question. When someone asks...

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