How Elizabeth Holmes Tricked WIRED—and Everyone Else
Elizabeth Holmes, the disgraced founder of the fraud-ridden blood-test company Theranos, made her national press debut in The Wall Street Journal in 2013. The article—“A Drop of Blood, an Instant Diagnosis”—wasn’t a science story, or even a business story. It ran in the Opinion section, by a writer on the Journal’s editorial board named Joseph Rago, winner of a Pulitzer Prize for critiques of the Affordable Care Act.
He wrote that he was impressed by the prospect of individuals having more direct control of their health care; no less an eminence than former secretary of state George Shultz, a Theranos board member, had told Rago that Holmes was the next Steve Jobs or Bill Gates.
By 2014, Holmes was the youngest woman billionaire ever, and the mid-2010s were electric with tech-industry success stories—the iPhone, Tesla, Airbnb, Twitter. I was an editor at WIRED back then, and Theranos-as-presented felt...
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