How AI is delivering real ROI for Equifax - and what comes next...
AI is real at Equifax, for sure!
A confident assertion from Mark Begor, CEO at the multi-national consumer credit reporting agency, and a notable one given the current rash of studies suggesting that organizations are not seeing the ROI from their AI investments to date and beginning to question the value of the spend.
No such concerns here as Begor continues:
We've been talking for the last couple of years around how AI is changing the product scores and models we bring to market, our investments that we're making in our AI technology, or explainable AI technology, to really advance our product innovation.
We're seeing very high returns and ROIs on our AI investments, so it's very positive. I don't know how to describe it with enough enthusiasm. The pace of adoption by Equifax, our organization, is something I haven't seen before, meaning the ability to do it. Very high...
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