How AI and Insurtech are changing motor insurance for Indian drivers
By Nochiketa Dixit, Managing Director – Industries, EDME Insurance Brokers
Car insurance in India has long worked on a simple, blunt formula: price is set mostly by the vehicle’s engine size and the city it’s registered in. That formula is breaking down. AI and a fast-growing insurtech industry are pushing motor insurance toward something more precise pricing and claims that actually respond to how a person drives, not just what they drive.
Premiums Are Starting to Follow the Driver, Not Just the Car
Two drivers with similar cars in the same city used to pay near-identical premiums, regardless of whether one drove cautiously twice a week and the other drove aggressively every day. Usage- and behaviour-based add-ons like Pay As You Drive and Pay How You Drive are correcting that. A driver who covers fewer kilometres, or drives more carefully, can now access a plan priced closer to their actual...
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