Hotly anticipated Grand Theft Auto VI will cost more than other AAA games

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This is also informed by an awareness that scope, fidelity, and scale are differentiators for large studios and publishers, as the barrier to entry for making (albeit not necessarily making money on) smaller games keeps falling due to improved development tools and other factors.

On one hand, you could argue that the $60 or $70 price point simply isn’t practical for a single-player game of the budget and scope of GTA6. However, that also presumes that the initial purchase is the game’s only revenue stream. Although the title will launch with just single-player, it’s expected to get a robust multiplayer service with subscriptions, in-game purchases, and more, so that initial purchase is definitely not the game’s only revenue stream.

Demand for this game is so high that many players will likely be willing to pay the relatively steep launch price.

Keep in mind that this does not necessarily herald...

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