Google Search Console now lets you track social media and video content — here's how to get it up and running
- Users can now track social media and video performance in Google Search Console
- Users can connect with Instagram, TikTok, X, and YouTube
- This feature is available now to users across the globe
Google has rolled out a major new feature on Search Console, allowing website owners and creators to track the performance of video and social media content across Google Search, Google News, and Discover.
Google announced the new feature on July 7, noting a gradual rollout, with some users reporting access as late as last week.
The platform properties feature supports content from Instagram, TikTok, X, and YouTube.
Greater visibility of social and video performance
In a statement announcing the rollout, Google highlighted its reasoning:
"As people gravitate toward firsthand perspectives and different content formats, we want to make it easier for site owners and creators—even those without their own website—to get a consolidated view of how...
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