Google Makes It Easy to Deepfake Yourself
A wave of déjà vu washes over me as Elias Roman, vice president of product management at Google Labs, demos a new “avatar” feature for Flow, the company’s tool that lets users generate and remix AI videos and images. He previously scanned his likeness to create a digital clone of himself. Now, he can insert himself into any AI-generated videoclip he wants using Google’s new Omni Flash model.
“This is for creators who want to bring themselves into their content but don't want to have to shoot themselves,” Roman says.
This specific style of social-first, selfie deepfake is reminiscent of a quintessential feature from OpenAI’s now-defunct Sora app—rather than cameos or characters, Google calls them avatars. These avatars are also available through the Gemini app and YouTube. Google announced the new feature at its annual I/O developer conference in Mountain View, California.
Google launched Flow last yearunder...
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