Google is making the Pixel cameras better by making them worse
If you look at a photo taken by a smartphone today, it’s hard to find much that’s technically wrong. Faces are bright and visible. The skies are pristine and blue. Even at night, scenes are well lit and noise-free. If the physical limitations of a tiny camera are what you’re trying to solve for, you could probably label smartphone photography a mostly solved problem.
But in our current moment, the photos people are drawn to are not flawless — and that’s created a real problem for the people making smartphone cameras. “The gap between what two random people want from their camera is growing dramatically,” says Isaac Reynolds, who leads the Pixel camera team at Google. Some people want a perfectly optimized photo, Reynolds says. “But there’s a growing number of people who want something that they feel is more authentic or traditional, by their definition.”
That’s what Reynolds...
Copyright of this story solely belongs to theverge.com. To see the full text click HERE
