TECH NEWS

Google Gemini Knows Me in Russian — But Recommends My Competitors in English

A hands-on experiment in cross-lingual AI Visibility, RAG entity resolution, and why your professional identity may not survive the language barrier.

The Setup

In early August 2026, I ran an experiment on myself using Google's Gemini in AI Mode.

Over the previous six weeks, I had deliberately built a narrow, high-density digital footprint on a single professional topic: Generative Engine Optimization (GEO) and AI Visibility for SEO. Five Russian-language articles across five different publications — a mix of business media outlets and specialized industry publications. All under my byline. All linking back to my agency and my author profiles.

I wanted to see how Gemini would describe me if a potential client typed my name into the AI search box.

I ran the same query twice, separated only by language.

Query 1 (Russian): Владимир Синицын geo

Query 2 (English): vladimir sinitsyn seo

Same person. Same model. Same product (Google AI...

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Mini Crossword Today: Answers for Nov. 7 - CNET

Need some help with today’s Mini Crossword? It’s nice and long today, so take your time. I thought 4-Across and 9-Across were pretty funny. Read on for all the answers. The Mini Crossword is a nice break from tougher puzzles and takes only a fraction of the time

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Sources: US officials believe Jensen Huang had a romantic relationship with Alice Huang, who they allege was recruited to spy for China's top spy agency, MSS

Featured Podcasts Big Technology Podcast: AI Stockpocalypse, Anthropic Nears RSI?, Prediction Markets vs. Pollsters The Big Technology Podcast takes you behind the scenes in the tech world featuring interviews with plugged-in insiders and outside agitators. Subscribe to Big Technology Podcast. Machine Gods: The Purple Tsunami Against Data Centers The official

Better calls, deeper bass and less noise. Here are five earbuds to add to your Diwali wishlist

Editorial independence is core to our work. Some links may earn us a commission, without influencing our opinions. Five wireless earbuds worth considering for your festive shopping list, covering noise cancellation, sound features, battery life and everyday usability. Prefer HTon Google Our Picks Loading Suggestions... Loading Suggestions... Loading Suggestions... Loading

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A new iPad mini has arrived! So how does it compare to the iPad Pro, iPad Air, and base iPad?

There's a new tiny tablet in town: Apple has just released an upgraded iPad mini, with a whole slew of improvements over its predecessor. In honor of this new addition, let's take a look at the full range and how the different options compare. The iPad

The Setup

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Mini Crossword Today: Answers for Nov. 7 - CNET

Sources: US officials believe Jensen Huang had a romantic relationship with Alice Huang, who they allege was recruited to spy for China's top spy agency, MSS

Better calls, deeper bass and less noise. Here are five earbuds to add to your Diwali wishlist

A new iPad mini has arrived! So how does it compare to the iPad Pro, iPad Air, and base iPad?