Gartner Predicts Most Privacy Incidents Will Stem from AI-Generated Inferences by 2029

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By 2029, most privacy incidents will result not from the direct exposure of personally identifiable information (PII), but from AI-generated inferences about individuals, according to Gartner, Inc., a business and technology insights company.

There is a fundamental shift underway from data exposure to insight exposure,” said Bart Willemsen, VP Analyst at Gartner. “Organizations have historically focused on protecting raw personal data, but AI can now reconstruct deeply personal insights without ever breaching traditional data controls. Privacy risks are increasingly emerging from what AI algorithms infer about individuals rather than what data is directly exposed.”

As organizations reduce the amount of personal data they store due to regulatory and cost pressures, threat actors’ access to AI now lets them perform inference-based attacks. Advances in GenAIand machine learning (ML) are enabling the extraction of sensitive attributes, such as health conditions or behavioral patterns, from seemingly innocuous, anonymized or...

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