From HAIRLOOP to ROLL Beauty: Naming Our 360° Hairstyle App for Shipaton

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Hi, I’m Ryu from AMANEKU Studio.

Today, I want to share a small but important milestone in our app development journey.

We finally decided on the name of our app, which we discussed, admittedly a little vaguely, in our introductory piece:

The name is: ROLL Beauty

Along with the name, we have also finalized the app icon and the first visual direction for the product. In this post, I want to share what the app is, why we chose this name, and the thinking behind the logo.

What Kind of App Are We Building?

ROLL Beauty is an app that lets you record your hairstyle in 360 degrees and share it with your hairstylist.

The basic idea is simple:

  • Record one full rotation of your hairstyle in about 8 seconds
  • Drag the video with your finger to view your hair from any angle
  • Pin questions to specific angles and ask...

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