From data hoarding to data accountability: The DPDP reset for Indian businesses

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By Yuvraj Shidhaye, Founder and Director, TreadBinary

For a long time, Indian organisations have collected data with the idea that having more is safer than having less. Customer records, logs, archives, and backups kept getting added, often without a clear plan for how they would be used later. That thinking is now being questioned. Research suggests that about 55% of organisational data globally is dark data, information that sits unused despite being stored and managed. This is not just a storage issue. It increases the risk of exposure, adds to operational load, and makes it harder to pick out what actually matters. The Digital Personal Data Protection Rules, introduced in 2025, aim to end this practice. They link data collection to a defined purpose, place limits on how long it can be kept, and give individuals the right to access, correct, or erase their information. Data now comes with responsibility...

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