Five Days Into Shipaton 2026: Building, Breaking, and Rethinking ROLL Beauty

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Hi! I’m Ryu from AMANEKU Studio.

At the time of writing this, Shipaton has been underway for five days.

In my previous post, I wrote about choosing our app’s name and logo.

This time, I want to show exactly how the two of us are working together—including the decisions that failed and the ones we had to reverse.

We are building ROLL Beauty, an app for saving a 360-degree visual record of a haircut and sharing hairstyle references without exposing the user’s face.

There are only two people on our team. When one of us gets blocked, half the team stops. That is why the first thing we decided was not a feature or a screen. It was how to divide the work.

We Split the Roles Cleanly in Two

  • Nao: Engineering only—technical design, implementation, and testing
  • Ryu (me):Everything else—the revenue model, pricing, user acquisition, communications, terms,...

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