Fintech's Next Challenge Is Earning Small Business Trust
Fintech has given small businesses more tools than ever. A business owner can accept payments online, send invoices, automate billing, set up recurring payments, track transactions, and move money faster than they could a decade ago. On paper, that sounds like progress, and in many ways, it is.
But better technology does not automatically create better trust.
I work with small and mid-sized businesses that have access to modern payment tools, but still feel confused by the systems behind them. They can accept a card payment in seconds, yet struggle to understand why their statement changed, what certain fees mean, or whether their current setup is still the right fit for their business. That disconnect is where fintech has a real problem.
The industry has moved fast, but many business owners are still being asked to trust systems they do not fully understand.
The Problem Is Not Just Technology. It...
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