Ferrari's $640K Luce EV Proves Apple Legend Jony Ive Has No Business Designing Ferraris
Ferrari’s highly-anticipated leap into the EV arena has finally arrived with the official unveiling of the Luce, an all-electric mid-sized luxury car that promises earth-shattering performance but has left the automotive world profoundly confused by its looks.
Packed with four electric motors generating an honest-to-goodness 1,050 ponies, the Luce (Italian for "Light") boasts a top speed exceeding 190 mph (310 kph) and can sprint from zero to 60 in 2.5 seconds. Retailing at a baseline of €550,000 (roughly $640k), the Luce is aiming to redefine the luxury EV market, but instead, its design has triggered a fierce and divisive reception from fans and pundits alike.
Crafted in collaboration with LoveFrom, the creative firm led by former Apple design chief Jony Ive, the designers went for a more minimalist, subdued silhouette rather than a typical Ferrari with emotive and sweeping aerodynamics.
Online reception was swift and unforgiving, with armchair critics on...
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