Enterprise hits and misses - customers respond to AI tokenomics, and vendors are on notice. Industry analysts get re-invented, and "data primacy" is a thing

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Lead story - tokenomics roundup number two - how are customers responding?

Last week, I issued a roundup/analysis of tokenomics, and how vendors are rethinking AI pricing. But the story's not over, and Stuart's hits keep on coming. But this time, we have some new angles - including end user perspectives.

Start with Stuart's Tokenomics - shift happens! Tech, lies, and FinOps at Prudential. First, the problem statement: not only are token costs rising, but predicting them is no small problem. Stuart quotes Prudential's Pooja Kumar, VP of Cloud Strategy:

These are costs that we don't see today, and these are costs that are unknown and variable. For me, this is the true ‘shift wild’ that is yet to be uncovered. If you believe that the iceberg is just a tip, this is where organizations get blindsided and their budgets go out of control.

Prudential is shifting with...

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