Emergent and Raj Shamani Launch ₹1 Crore Challenge to Drive AI Adoption Among Indian Businesses

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Emergent, the fast-growing AI software creation platform, has partnered with entrepreneur and content creator Raj Shamani to launch a nationwide challenge aimed at helping Indian businesses become AI-native by building software tailored to their own operations.

The initiative invites business owners, founders and operators across India to identify a real problem within their business, build a software solution using Emergent, deploy it in day-to-day operations and demonstrate its impact. The top three business transformations will share a total prize pool of INR 1 Crore from Raj Shamani and Emergent.

The challenge is built on a growing belief that India’s next wave of business growth will come not only from startups, but from existing businesses adopting software and AI to improve how they operate. Manufacturers, traders, logistics companies, supply-chain operators, D2C brands and family-run enterprises often rely on fragmented systems and manual processes because building custom software has traditionally been expensive,...

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