Designing delight: What product engineering looks like in 2026
Ask a product engineer what they love about their job and very few will talk about coding.
That’s because good product management has never really been about the output. It’s about building something that surprises people, earns their trust and ultimately drives impact.
But it really excels when creating something original; when it’s about designing delight.
Currently though, this is under threat. Not from the engineers themselves, but from a rapidly evolving challenger that makes anything in creativity possible: AI.
What creation means in an era of possibilities
AI tools have made creation feel limitless. In an era of possibilities, individuals no longer have to rely on a writer or a graphic designer to bring their ideas to life; it can happen with a few short prompts.
This shift has changed the face of creation. It’s a process that’s long been rooted in effort, inspiration and ideation. Now it’s something...
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