DeepMind CEO calls for an independent standards body to regulate frontier AI

10:45 AM PDT · July 14, 2026

In an X post on Tuesday morning, Google DeepMind CEO Demis Hassabis called for the creation of a new regulatory body to oversee frontier model releases. Titled “A Framework for Frontier AI and the Dawning of a New Age,” the post makes the case for a “standards body” modeled after the Financial Industry Regulatory Authority (FINRA), which could test frontier models and develop best practices for their release.

“Initially, Frontier Labs would voluntarily share models with the Standards Body for review up to 30 days before release,” the post reads. “Once the assessment protocol is shown to be effective and robust, formalisation could quickly follow, meaning that Frontier Models would be required to pass it to be deployed in the US market. Labs would also work with the Standards Body to address any critical post-release vulnerabilities.”

The proposed system would build on the...

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