Croma iPhone Sales Data: 1 in 5 Buyers Chose Pro Models
As anticipation builds for Apple’s highly awaited iPhone 18 series, Croma, India’s trusted omnichannel electronics retailer from the Tata Group, has unveiled key consumer insights from iPhone purchases over the past year. The findings reveal an increasingly discerning Indian buyer who values both practicality and premium experiences, making informed choices based on performance, storage, and long-term usability.
Geographically, Maharashtra retained its position as India’s largest iPhone market with 23%, underlining the state’s strong appetite for premium technology. Delhi at 11% and Karnataka at 11% followed closely, reinforcing the dominance of major urban centres in driving iPhone adoption and highlighting the continued growth of Apple’s ecosystem across India’s most digitally connected regions.
While affordability and everyday functionality remain important, Indian consumers are increasingly willing to invest in enhanced performance. Croma’s data reveals that one in every five iPhone buyers chose a Pro model, giving the premium range a substantial ...
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