ChatGPT joins the phishing target list, signalling a new security challenge for CIOs
For years, Microsoft, Google and Apple have dominated brand phishing campaigns because they are deeply embedded in enterprise and consumer digital ecosystems. That pattern continues, but a new entrant in Check Point Research’s Q2 2026 Brand Phishing Report deserves the attention of every CIO and CISO.
For the first time, ChatGPT has appeared among the world’s top 10 most impersonated brands.
On the surface, the number appears modest. ChatGPT accounted for 1.1% of all brand phishing attempts during the quarter, ranking tenth globally. Microsoft remained the most impersonated brand at 22.6%, followed by LinkedIn (11.6%), Google (6.7%), Apple (5.8%) and Amazon (5.2%).
The significance, however, lies not in ChatGPT’s ranking but in what it represents. Cybercriminals are adapting their playbooks to target the platforms employees increasingly trust and use every day. AI applications have now joined cloud services, collaboration platforms and online banking as attractive vehicles for credential theft, payment...
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