TECH NEWS

boltt enters India’s smartphone market in Collaboration with Flipkart

After building one of India’s largest connected consumer ecosystems with more than 4 crore users, Fire-Boltt today announced its entry into the smartphone category with the launch of boltt, a new Made-in-India smartphone brand that will be available on Flipkart and other channels of distribution.

The move marks a significant milestone in Fire-Boltt’s evolution from a wearables leader into a broader consumer technology company. Drawing on years of consumer insights and category expertise, the brand is now bringing its consumer-first approach into smartphones, a category that sits at the center of everyday digital experiences. Manufactured in India and designed for Indian consumers, boltt reflects Fire-Boltt’s commitment to local manufacturing while combining its deep understanding of the market with Flipkart’s extensive reach to bring its smartphone portfolio to consumers across the country.

The upcoming boltt smartphone portfolio will span both 4G and 5G affordable devices across the Evo and Ace...

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