boAt CREST AI Film with Ravi Kishan Highlights Smarter Audio
Every office has those moments. A question comes your way, you don’t quite know the answer, and suddenly you’re looking around the room hoping someone can help.
But what if you didn’t need to look around?
That’s the idea behind boAt’s latest ‘Upgrade to boAt’ campaign, The Best Advice ft. Ravi Kishan. With CREST AI-powered smart audio, built with Google Gemini, boAt takes a playful look at a familiar office habit: depending on people around you for information when a smarter answer could already be in your ears.
The film begins with four words capable of making almost any employee pause: “What’s the EBITDA update?”
Our protagonist looks around for some help.
And suddenly, Ravi Kishan is everywhere.
A colleague, a Gen Z intern and even a hospitality executive appear as different Ravi Kishan avatars, each offering his own distinctive take on navigating the workday. What begins as...
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