Apple’s Screen Time updates are too little, too late

Apple spending a big chunk of its WWDC keynote on parental controls was surprising for several reasons. But the biggest is that, despite all the airtime, it didn’t announce much new beyond a redesigned interface. Almost all the features touted already exist or are upgrades to current options. Why Apple chose to do this isn’t a mystery. You can trace the threads from the recent landmark social media trials against Meta and Google to the protesters outside the Cupertino HQ today: Apple is trying to show the world it’s being responsible when it comes to your children.

Only it’s really not. Screen Time sucks. As a mother of two whose children have had Apple Watches, iPads, and iPhones, and who are now entering their late teens (18 and 15), I’ve spent years grappling with Apple’s parental controls. In that time, I’ve gone through what feels like approximately 2,000 Screen...

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