Apple's price hike choice almost guarantees more expensive iPhones as the RAM crisis is far from over: 'We are not at the bottom and will take more time to climb out,' expert says
We now know with more certainty than before that your next iPhone, especially if it's a more affordable model, will probably be more expensive come September.
Allow me to walk you back through my reasoning.
At approximately 8:30AM ET the RAM crisis reached Apple shores in the form of price hikes across multiple product categories, including MacBooks, Macs, iPads, and HomePods.
It was inevitable and, as Apple told us, the culprit is clear: "The rapid expansion of AI data centers has created an extraordinary surge in demand for memory and storage."
It's the component crunch we've seen repeated over and over again. Everything from the latest gaming rigs to storage and memory is getting more expensive.
And it's only going to get worse.
"We are not at the bottom and will take more time to climb out," wrote Creative StrategiesFounder and longtime analyst Tim Bajarin when I asked him...
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