Apple TV’s 30 Best Shows You’re Probably Not Watching

Apple TV doesn’t need the “Plus” in its name for me to write something positive about the streamer’s library. I could just let the 29 record Emmy wins the streamer received this year do the talking. Apple’s hits like Severance and Ted Lasso were not on this year’s Emmy list, though everyone’s favorite soccer coach will probably get some mentions next year.

Apple relies mostly on organic discovery and word of mouth for its titles to take off, so it’s not necessarily that you’re not paying attention. You haven’t seen commercials or marketing campaigns for shows like Widow’s Bay because that’s just not how Apple rolls.

It’s an interesting way of putting movies and TV shows out into the world — and it’s made Apple TV feel way more like a secret club you’ve been let into.

To help you on your journey, I’ve compiled the guide below to the...

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