Apple event today: What time is the Apple event and when does the iPhone 18 come out?
Apple’s big 2026 event is happening today, Wednesday, September 9. The annual product launch event is scheduled to begin at 1 pm ET. Apple is expected to announce some of its most-awaited products during the event. For viewers in India, the event will start at 10:30 pm IST. So, Apple fans in India will have to tune in tonight to watch the launch live.
iPhone 18 launch
Apple has not officially revealed which products it will launch. The company traditionally keeps its product announcements under wraps until the event begins. However, technology experts and Apple-focused outlets have made several predictions about what could be unveiled.
The iPhone 18 lineup is expected to be one of the main highlights. The rumored lineup includes the iPhone 18 Pro and iPhone 18 Pro Max, according to predictions from outlets that closely follow Apple.
Foldable iPhone
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