Angel One bets on AI-native investing as broking shifts from execution to intelligence
India’s digital broking industry is entering a new phase where the focus is no longer limited to faster execution, sleek interfaces, or low-cost transactions. As millions of first-time retail investors enter the markets, the conversation is steadily shifting towards intelligence, contextual decision-making, and personalised financial guidance.
For Rohit Chatter, Chief Data Officer (CDO), Angel One Ltd., this transition represents one of the biggest structural shifts the broking ecosystem has seen in years. According to him, the next generation of investment platforms will not simply execute trades, they will actively help investors understand markets, interpret risks, and make more informed decisions.
In an interaction with Express Computer, he speaks about how Angel One is building an AI-native investment ecosystem through “Ask Angel”, the company’s generative AI-powered financial co-pilot, while balancing governance, privacy, compliance, and hyper-personalisation at scale.
Moving beyond transaction-led broking
According to Chatter, India’s digital broking journey initially...
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